#09

MOTION

MEDIA

HYG - UTILEV INFO VIDEO

STORYBOARDING | ANIMATION

PROBLEM SOLVING

To create an animated video for the Utilev steak-holders showcasing what they have to offer by presenting

CHALLENGE

THINKING AND THOUGHTSHOWER

STRATEGY & APPROACH

I chose to keep the colour scheme restricted to tones of blue for this animation as I felt it still had to look very corporate as it was being shown in a presentation yet quite vibrant to look at. Blue was part of the brand guidelines for this brand so I choose to use mutliple tones of this colour to add contrast and varience to the animation and the information being presented. This was created using After Effects, Illustrator and Photoshop.

CONCLUSION

FINAL THOUGHTS

Hyter-Yale Group was commissioned to produce 50 trucks for Heineken, for use at their factories. This project was to show a build from start to finish at the Craigavon factory of the Hyster High-Rise forklift truck.